Email marketing

Direct to personal inboxes

We send your message directly to the inbox of over 150,000 UK teachers - not to generic email addresses (admin@ etc).

Incredible levels of market segmentation

We know which establishments our teachers and lecturers work in and have all the public data on them – performance, funding, spending, demographics etc.

We know about education

With a range of backgrounds including ex-teachers, we’ve been conducting marketing and research in education since 1998. We’ve worked with all the main publishers and awarding bodies as well as hundreds of other clients.

More than just analytics – lead generation

 To recap: 

• We have the biggest list
• We have the best schools data
• We know a lot about education

We also know who has opened or clicked on which call to action in your email, so we can:

• Give you a profile of the most responsive market segments (you might think about split testing)
• Follow up those interested with a more targeted email

Benefit from Schoolzone’s reputation

Since 1998, we’ve been advising teachers on learning resources: from Early Years to HE. Our teachers know us and trust us – that’s why some have been with us for over 25 years. You can capitalise on that even more by having us do the lead generation for you: we can create a data capture page on the Schoolzone site so teachers clicking on a call to action go to a Schoolzone page, where we tell them more about your offer and collect their details and permission to pass these on to you. You can access them in real-time and we’ll send you a profiled database of those interested whenever you’re ready. The page stays live for as long you’d like access.

Your campaign gets the personal treatment

Whichever options you choose, a dedicated campaign manager will advise at every step of the way and will report on the progress and final analysis.

We’ll do whichever elements you need from us: whether it’s copyrighting, designing or building the email html – it’s all within the same price. There’s £150 set up cost and then price bands based on the number of recipients.

Cheap – but not rubbish: guaranteed

Yes, we cost less, even though we have an amazing service, but we’re the only agency that offers a full money-back guarantee too. We feel safe offering it because no-one has ever asked for it, of course.

Cheaper still if you book an extended campaign:

• Book three emails – 75% of the price
• Book six emails – 66% of the price